Why get subscribers by text?
Getting people to subscribe by texting you is a powerful way to get subscribers. When a customer texts you to join your text marketing campaign, you know you have a lead who is very interested in what you have to say.
How can I ask people to subscribe by texting me?
The first step is to create a graphic that entices people to join your text marketing campaign and shows them how to join.
Here is an example:
See how it says "Text 'BEER' to (555) 833-0000"? These are the basic instructions that your customers or leads will use to join your subscriber list. Make sure you use your own keyword and text marketing number 😉
The rest of the poster is used to entice the reader to join. In the example above, the reader might be interested in the event, want to learn more, and want 20% off the ticket price. These desires might be enough for the reader to pull out their phone and text the number. How might you do something like this with your business?
Don't forget compliance!
It's VERY important that you keep your business legit. Regulations change, but there are legal requirements, and it's just good business to be honest with your customers... and it's the law!
Always include the disclosure:
This is a recurring subscription. Msg & Data rates may apply. Reply STOP to cancel.
How do I design a graphic?
If you want to create the graphic yourself, you should try out Canva.com. Canva makes it easy to choose any format you want (poster, facebook post, etc.) and gives you templates and ideas to create your graphic. It is very simple, no expertise required!
Another option is you could hire a graphic designer on Fiverr.com. You can find graphic designers who will make a simple graphic for you for as little as $5!
Where do I advertise?
You can advertise anywhere your customers or leads are. Here are some places to consider:
- Make a poster and put it in your business location
- Post on social media
- Create a flyer or mailer
- Advertise in a newspaper or magazine
More examples for getting people to join by text...
- Text "SKI" to (XXX) XXX-XXXX for text message updates on mountain conditions
- Want a chance to win a new car? Text "CAR" to (XXX) XXX-XXXX. You will also get text message updates about our new inventory.
- Text "HOME760" to (XXX) XXX-XXXX to learn about HOT real estate listings in your area!
- Text your star sign (such as "Pisces" or "Taurus") to (XXX) XXX-XXXX to get your daily horoscope texted to you
- Join our take-out club. Get food delivered to you for 25% off. Just text "FOOD" to (XXX) XXX-XXXX to receive the weekly restaurant and coupon code.
Have a graphic you are proud of?